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Professor Rajita ChaudhuriProfessor Rajita Chaudhuri
Prof. Rajita Chaudhuri is the Dean Center for Enterprise Management (3 years integrated course in Planning and Entrepreneurship) at The Indian Institute of Planning and Management, New Delhi. Prof Rajita Chaudhuri is also a regular and well acclaimed columnist of 4P’s Business and Marketing magazine. Over the years, she has been involved with various training and development activities of the institute and...    more...
Rajita Chaudhuri, Dean Center for Enterprise Management - IIPMSeminar
This workshop is specifically designed for experienced marketing Senior and mid-level directors and executives who want to improve their strategic marketing thinking and skills and update their knowledge on customer-centred marketing strategy and emerging trends, to be successful in an increasingly global and competitive business environment....    more...
The humble handset
[17/07/2008]  If you thought that your humble cell phone was just that, perish the thought. It is the global lifeline for cultural, economic and social change. From social change to social networking, everything is happening on the quintessential mobile phone
“A man, a young surfer, receives a call on his cell phone. A woman’s voice on the other side tells him that she has been kidnapped and her husband and son, along with her would be killed. She has no c...   more...

 
 
  > GIDF
 
 
ACM GIDF was founded by the noted author & management guru Mr. Arindam Chaudhuri in the year 2001 in the loving memory of his younger brother Late Shri Aurobindo Chaudhuri. It is a registered national level NGO under the Indian Societies Registration Act XXI of 1860. It is neither profit making nor political in nature.

Aurobindo Chaudhuri Memorial Great Indian Dream Foundation (ACM GIDF)
is a developmental organisation of national repute, facilitating community development initiatives since 2002. Our strategy is to empower the vulnerable sections of the society by building their capacities through education, health and skill–based development. We are working for the cause of human development focusing on the less privileged sections of the society in the rural & urban areas of the country. The spheres of our work are governed by issues related to Health, Education, Livelihood and Environment. ACM GIDF is a social initiative of Indian Institute of Planning & Management (IIPM) & Planman Consultants.
 
   
 
  > Feedback
 
 

Dear Mam,

I have read a beautiful article of yours in 4ps ``A new generation consumers``. It`s really worth reading article and fetchs attention of all readers.

It`s really right that now a days marketers and markets are both changing at a good speed and those who could run as per this speed only they can sustain in a long run.

Hope you keep on giving this types of writing in your coming articles as well.

Regards,
Ramavatar Soni

 
   
 
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